Atari Acquires Intellivision Brand and Games, Uniting Former Competitors
Atari made a groundbreaking announcement on Twitter today, revealing that they have successfully acquired the Intellivision brand and game library. The CEO of Atari, Wade Rosen, described the acquisition as a «rare opportunity to unite former competitors» and bring together fans of the golden age of gaming. Despite the acquisition, Intellivision will undergo a rebranding but will continue distributing the Amico console.
In a detailed press release, Atari outlined their plans to expand the digital and physical distribution of legacy Intellivision games and potentially create new games. While specific game titles were not disclosed, fans can expect classic arcade titles like BurgerTime to make a return. With rights to over 200 titles, Atari is poised to reveal more information soon, as they have already begun selling Intellivision merchandise, including T-shirts.
Furthermore, Atari confirmed that they will be exploring brand and licensing opportunities as part of their collaboration with Intellivision Entertainment. Intellivision CEO Phil Adam expressed confidence in Atari’s handling of the brand and expressed excitement for the future, hinting at a wide range of new Atari and Intellivision titles in the works. Additionally, Atari’s recent decision to revive Infogrames as a publishing label showcases their commitment to expanding their portfolio beyond their core games.
Stay tuned for more updates on this exciting partnership between Atari and Intellivision, as they pave the way for a new era of gaming experiences.
Tags: Atari, Intellivision, Wade Rosen, Phil Adam, Amico console, Infogrames
Atari Expands Legacy Intellivision Games Library with Acquisition
Atari’s recent acquisition of the Intellivision brand and game library marks a significant milestone in the gaming industry. With plans to expand the distribution of classic Intellivision games, Atari aims to cater to fans of retro gaming while potentially developing new titles to add to their collection. The strategic move also includes the purchase of rights to over 200 game titles, setting the stage for a resurgence of beloved arcade classics.
Intellivision’s rebranding under Atari’s umbrella signals a new chapter for the iconic brand, as they look towards collaborations and licensing opportunities to further enhance their offerings. The synergy between Atari and Intellivision promises a diverse range of gaming experiences for enthusiasts, with a focus on honoring the rich history of both brands while embracing innovative possibilities for the future.
As the gaming landscape continues to evolve, Atari’s commitment to revitalizing classic titles and exploring new ventures solidifies their position as a leading player in the industry. Stay tuned for updates on the latest developments in the world of gaming, as Atari and Intellivision embark on an exciting journey together.
Tags: Atari, Intellivision, legacy games, retro gaming, collaborations, licensing opportunities
Atari and Intellivision Forge New Partnership in Gaming Industry
Atari’s acquisition of the Intellivision brand and game library has sparked a wave of excitement among gaming enthusiasts worldwide. The strategic move not only unites former competitors but also paves the way for a collaborative effort to revitalize classic titles and introduce fresh gaming experiences to the market. With a focus on expanding distribution channels and exploring brand opportunities, Atari and Intellivision are poised to redefine the gaming landscape.
The rebranding of Intellivision under Atari’s guidance signifies a strategic shift towards innovation and growth, as both brands leverage their unique strengths to create a diverse portfolio of games. Fans can expect a blend of nostalgia and modernity as Atari and Intellivision embark on a journey to captivate audiences with engaging gameplay and immersive storytelling.
As the partnership between Atari and Intellivision continues to unfold, the gaming community can look forward to an array of new titles and collaborations that celebrate the rich heritage of both brands. Stay tuned for updates on this dynamic alliance, as Atari and Intellivision shape the future of gaming together.
Tags: Atari, Intellivision, gaming industry, partnerships, distribution channels, brand opportunities
